Popups are already the best way to collect email addresses. As Head of Customer Success at WisePops, an intelligent popup solution, I see customers convincing as many as 1 visitor out of 5 to subscribe to their newsletter with a simple email popup.

Our average subscription rate is 5.9%. In other words, out of 10,000 visitors seeing a popup, our customers collect on average 590 emails. And if you don’t believe me, there are plenty of case studies on the matter which go in the same direction.

5.9% is good. But are there any new techniques you could use to boost your popups’ performance? The reply is a resounding YES. As most online marketing tools, popups are evolving very quickly. Let’s review the latest developments and how they can help you collect more email subscribers

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Monday, November 20, 2017







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